10 Most Promising CPG Tech Solution Providers - 2018
With new waves of millennial shoppers navigating the marketplace, speed prevails as the primary differentiator in the consumer packaged goods (CPG) industry. In the 21st century, CPG companies without an effective digital capability are at a high risk of stagnation, loss of share, and even shrinking sales. Solution providers focused on delivering technologies for the CPG ecosystem are embracing digital commerce to help users better identify consumer preferences and trends, optimize their product assortment, deliver personalized marketing messages, refine pricing and promotional strategies, and connect with target consumers.
With information becoming the lifeblood of the CPG industry, organizations are investing heavily in the right tools and the talent to extract analytic insights. This has allowed companies to consistently apply analytics to make decisions across the company–from the boardroom to sales force. As the demand for technology solutions to enable data-driven decision increases, there are a plethora of technology solution providers in the marketplace to address the new paradigm of the CPG industry.
With this market opportunity in mind, there are ample of solution providers enabling insurers of any size to gain the market speed, responsiveness, customer focus, and operational excellence that today’s intensely competitive CPG market’s demand. Our editorial team evaluated several of these companies to present you CIOReview’s “10 Most Promising CPG Tech Solution Providers – 2018.” We believe this information will help you, while you get prepared to develop and implement new processes, technologies, and tools to improve future business processes.
|AFS Technologies||Provides innovative and configurable software solutions purpose-built for consumer goods|
|Bedrock Analytics||Bedrock Analytics helps CPG manufacturers leverage the power of data-driven analytics to pitch convincing stories to big retailers|
|EnterWorks||Provides master data and product information management solutions to brands|
|FocusVision||FocusVision is the only full-spectrum research technology business with a complete suite of software solutions to provide a more holistic understanding of customer truths|
|IRI||Provides of big data, predictive analytics and forward-looking insights that help CPG, OTC health care, retailers and media companies to grow|
|NAILBITER||Provides proprietary software and analytics platform that helps CPG companies unearth hidden insights from consumer-captured videos|
|OneSpace||Assists CPGs to optimize their product content and increase their sales on retailer websites|
|P97 Networks||Provides secure cloud-based mobile commerce and digital marketing solutions for the convenience retail and fuels marketing industry under the brand name PetroZone®|
|PDI||Provides enterprise management software for the convenience of retail and petroleum wholesale markets, delivers solutions to connect to intelligent business|
|Symphony RetailAI||Symphony RetailAI is helping FMCG retailers and CPG manufacturers with its leading-edge Artificial Intelligence (AI)-enabled decision platforms, solutions, and customer-centric insights|