Top 10 CPG Consulting/Service Companies - 2020

Over the past few years, the consumer packaged goods (CPG) industry has evolved rapidly with ever-changing consumer preferences. The penetration of digital technology into retail space has allowed brands to meet consumer demands by selling directly to them from online delivery to personalized kits. In 2019, we witnessed retail giants Amazon and Walmart thrive with their CPG marketplaces and are now the industry leaders. A prime factor to their success is the strategy behind capitalizing on changes in consumer behavior, emerging channels, and the advent of smaller customer-centric digital brands.

For CPG companies to execute successful business strategies, digital marketing has become mandatory. Fueled by consumer behavior data, they are adopting an omnichannel marketing strategy to reach consumers through digital channels and drive profits. A predominant trend that can be expected to soar in 2020 is influencer marketing. With social media influencers authentically engaged with a product and showcasing its value, consumers follow suit inspired to realize the real-life product usage. In addition to a robust online presence, brands need to create exciting offline engagement as well. The younger generations, especially Gen Z, have begun to prefer physical stores over online shopping, as they can feel more connected and also evaluate them before purchasing. This may be a sign of pivot back towards the traditional brick-and-mortar stores. Retailers such as Amazon are already leveraging IoT technology to create cashier-less and line-less stores.

Another industry trend expected to proliferate is the wider adoption of home delivery services. With convenience and price savings, delivery services are an excellent option for consumers as well as CPG companies. Besides, global events such as COVID-19 have increased demand for delivery services, and this is likely to become stable in the future. Furthermore, subscription-based services have disrupted nearly every industry, and it’s no different in the CPG industry. The subscription models curate precise recommendations and services for specific customer needs enhancing personalization and consumer experience.

In light of these significant technological advancements today, CIOReview has compiled a list of CPG solution and service providers to assist enterprise leadership in staying ahead of the curve and thrive in the competitive marketplace. With exceptional technological acumen and numerous success stories up their sleeves, many of these companies have consistently proven their expertise in robust CPG solution and service landscape.

We hope this issue of the CIOReview helps you build the partnership you and your firm need to adopt efficient business strategies. We present to you CIOReview’s, 10 Most Promising CPG Consulting/Service Companies-2020.

Top CPG Consulting/Service Companies

84.51°

84.51°

Provide unique personalized marketing strategies to connect with your customers. Our products enable self-serve insights and yield predictive and prescriptive analytics through high-tech data science.Delivers unparalleled data science and predictive analytics to transform customer data into actionable knowledge by offering personalized marketing strategies for customers of Kroger and more than 1,400 consumer-packaged-goods companies.Using a sophisticated, proprietary suite of tools and technology, we turn customer data into knowledge, resulting in a more enlightened, more personal, dynamic approach to putting the customer at the center of every business decision

Aimia

Aimia

Aimia Loyalty Solutions is a globally recognized leader in full-service solutions for leading retail, CPG, travel & hospitality, financial services and entertainment brands. As a customer-centric organization, Aimia helps brands identify and target key customer segments to deliver personalized brand experiences. Its proprietary SmartJourney® methodology uses unique algorithms, AI and machine learning techniques to classify, quantify and predict consumer behavior across customer journey milestones. This holistic approach uncovers the highest impact revenue opportunities and risks for clients for an average ROI of 3X to 7X

Clarkston Consulting

Clarkston Consulting

Clarkston Consulting provides management, operations, and implementation consulting services for life sciences and consumer products companies. Clarkston has achieved a 16-year average client satisfaction rate of 97% by continuously pushing for success for our clients, our consultants, and our company

McKinsol Consulting

McKinsol Consulting

McKinsol was formed to develop and deploy end-to-end SAP S4 based solutions and to provide maintenance support to existing SAP R/3 & IS Retail implementations of organizations. We are specialized into Retail & Fashion domain and have ambitious plans to grow in SAP space and Retail IT space as a solution facilitator company.Our continued relationship with SAP user companies and with some of leading names in IT Consulting space, has provided as significant recognition in recent past.Some of the interesting facts about McKinsol is that McKinsol has done several end-to-end SAP Retail & couple of FMS projects involving full breadth of solutions such as CAR/POSDTA, Backend SAP FMS/Retail, POS Integration, Hybris Integration

Numerator

Numerator

Numerator is a data and tech company reinventing market research. Headquartered in Chicago, IL, Numerator has 1,600 employees worldwide. The company blends proprietary data with advanced technology and elite services to create unique insights in a market research industry that has been slow to change. The majority of Fortune 100 companies are Numerator clients

Robert Burke Associates

Robert Burke Associates

RBA’s expertise includes retail concept development, project zoning, adjacencies and space allocation, as well as brand and retail relationships. RBA works with owners, developers, operators and brand executives on devising retail concepts for malls, mixed-use developments, and hotels. RBA’s longstanding brand relationships and extensive experience has provided the firm with an intimate knowledge of brand expectations and requirements in the retail development process

Sedlak Supply Chain Cunsultants

Sedlak Supply Chain Cunsultants

Sedlak is a comprehensive supply chain and distribution logistics advisory firm providing independent and innovative solutions to companies around the world and across a broad range of industries. We have successfully served over 1,200 clients through more than 2,500 projects based on operational best practices. Today, our breadth of services extends into network strategy, facility planning and design, operations improvement, transportation planning, and inventory optimization

TABS Analytics

TABS Analytics

TABS Analytics (formerly TABS Group), founded by Dr. Kurt Jetta in 1998, is a technology-enabled analytics firm that services the Consumer Products industry. Our mission is to simplify and improve the way analytics is conducted in the Consumer Products industry. Our Analytical Innovation accomplishes this and translates into a competitive advantage for our clients.TABS is the leading outsourced Sales and Marketing analytics firm in the Consumer Packaged Goods (CPG) industry

The In Store Group

The In Store Group

The InStore Group, headquartered in Charlotte, NC is one of America’s leading nationwide retail merchandising advisory organizations. We provide our InStore services to leading consumer packaged companies and retailers in every major channel

The Silicon Partners

The Silicon Partners

TSP was forged from a long and successful SAP and IT Services legacy of its founders. The founding team has an experience of over two decades in delivering projects and has been on the forefront in enabling enterprise transformations.Leveraging the power of AI/ML, Intelligent Automation and Enterprise Software, TSP focuses on continuous innovation and development to deliver effective solutions and high ROI to our clients